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Primary color palette

You can download all of Ably's visual assets from our Brandfolder
Orange (bottom corner)
FF5416
R255 G84 B22
Red (top corner)
E40000
R228 G0 B0
The colour balance should be at least 75% Orange and 25% Red.
03020D
R3 G2 B13
FFFFFF
R255 G255 B255
Our range of grey secondary colours help to create subtle backgrounds and feature illustrations. The brighter colours are used very sparingly, as data points on diagrams.
76767C
R118 G118 B124
292831
R41 G40 B49
DBDBDC
R219 G219 B220
F5F5F6
R245 G245 B246
4AF7FF
R74 G247 B255
FF17D2
R255 G23 B210
FF2739
R255 G39 B57
08FF13
R8 G255 B19