Tennis Australia’s ability to provide fans with outstanding live experiences – from live scores and commentary to video, profiles and schedules – sits at the heart of the sponsor proposition that drives the tournament’s commercial success.
However, delivering those live experiences at scale puts exacting demands on realtime infrastructure. It must consistently broadcast messages to millions of users within 500ms, for the 95th percentile of all users.
A consistent experience across different devices and territories is vital too, and that means ensuring support for lowest common denominator devices – those without WebSocket support.
Finally, while it’s very difficult to accurately predict the minute-to-minute demand that a multiple-round tournament like the Australian Open generates, losing users through poor data delivery is simply not an option.
Tennis Australia’s advertising revenue depends on continuous data delivery for its sponsors, so it needed a realtime partner that could guarantee uninterrupted performance as demand spiked wildly and unpredictably.