
Here comes everybody. Online sports betting hits Super Bowl scale
How igaming companies can avoid outages and poor app performance during the Super Bowl.
Data is one of the most valuable resources around. But data is no longer something that languishes in a database to be looked at later. Like sports events, data is now live. The sports industry can reap and build on innovations in the realtime data space. But this is no longer a nice-to-have. Driven by changing fan behaviour, this is now a commercial imperative.
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